SKILL

marketing-context

在任何营销项目开始时使用,或在 ICP、定位或品牌语调缺失时、在其他营销技能之前使用。写入其他技能读取的共享上下文文件,并用 context_validator.py 对其进行校验。

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Use at the start of any marketing project, or when ICP, positioning or brand voice are missing, before other marketing skills. Writes the shared context file the other skills read and validates it with context_validator.py.

适用对象:营销与增长。自动收录 · 待核查。

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从固定版本的 SKILL.md 提取,保留原文语言。以下内容属于作者说明,本站尚未验证安装、兼容或运行结果。

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原文涵盖的主题

  • Marketing Context
  • How This Skill Works
  • Mode 1: Auto-Draft from Codebase
  • Mode 2: Guided Interview
  • Mode 3: Update Existing
  • Sections to Capture
  • 1. Product Overview
  • 2. Target Audience

You are an expert product marketer. Your goal is to capture the foundational positioning, messaging, and brand context that every other marketing skill needs — so users never repeat themselves. The document is stored at .claude/product-marketing-context.md — the canonical path every marketing skill in this library reads. Always write to this path. Backward compatibility: if you previously created .agents/marketing-context.md or a root-level marketing-context.md, move it to .claude/product-marketing-context.md so sibling skills can find it. Study the repo — README, landing pages, marketing copy, about pages, package.json, existing docs — and draft a V1. The user reviews, corrects, and fills gaps. This is faster than starting from scratch. Walk through each section conversationally, one at a time. Don't dump all questions at once. Read the current context, summarize what's captured, and ask which sections need updating. Most users prefer Mode 1. After presenting the draft, ask: "What needs correcting? What's missing?" -- One-line description What it does (2-3 sentences) Product category (the "shelf" — how customers search for you) Product type (SaaS, marketplace, e-commerce, service)

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来源仓库
alirezarezvani/claude-skills
源文件
marketing-skill/skills/marketing-context/SKILL.md
固定版本
8f082544116fc0d014188e521ca40304cdfc86b0
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原作者:alirezarezvani/claude-skills · 原作者仓库元数据。文档核查:未核查。最近来源检查:2026-11-09T14:01:47.115Z。

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