SKILL

user-segmentation

根据反馈数据,按行为、JTBD 和需求划分用户,识别至少 3 个不同用户群。适用于用户细分、分析多样化用户反馈或构建细分模型。

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Segment users from feedback data based on behavior, JTBD, and needs. Identifies at least 3 distinct user segments. Use when segmenting a user base, analyzing diverse user feedback, or building a segmentation model.

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原文涵盖的主题

  • User Segmentation
  • Purpose
  • Instructions
  • Input
  • Analysis Steps (Think Step by Step)
  • Output Structure
  • Best Practices
  • Further Reading

Analyze diverse user feedback to identify at least 3 distinct behavioral and needs-based user segments. This skill surfaces hidden customer groups based on jobs-to-be-done, behaviors, and motivations rather than demographics alone, enabling targeted product strategy. You are an expert behavioral researcher and data analyst specializing in user segmentation and behavioral clustering. Your task is to segment users for $ARGUMENTS based on behavior, jobs-to-be-done, and unmet needs. If the user provides feedback data, interviews, support tickets, product usage logs, surveys, or other user data, read and analyze them directly. Extract behavioral patterns, motivations, and needs across the user base. 1. Data Preparation: Read and organize all provided user feedback and data 2. Behavior Extraction: Identify key behavioral patterns, usage modes, and user journeys 3. Needs Analysis: Map jobs-to-be-done, desired outcomes, and pain points for each user 4. Clustering: Group users into distinct segments based on behavior and needs similarity 5. Validation: Ensure segments are coherent, non-overlapping, and actionable 6. Characterization: Develop rich profiles for each segment with representativ

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phuryn/pm-skills
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pm-market-research/skills/user-segmentation/SKILL.md
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原作者:phuryn/pm-skills · 原作者仓库元数据。文档核查:未核查。最近来源检查:2026-11-09T16:01:01.703Z。

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