brand-voice

Topics in the source

• Brand Voice
• When to Activate
• Source Priority
• Collection Workflow
• What to Extract
• Output Contract
• Affaan / ECC Defaults
• Hard Bans

Build a durable voice profile from real source material, then use that profile everywhere instead of re-deriving style from scratch or defaulting to generic AI copy. the user wants content or outreach in a specific voice writing for X, LinkedIn, email, launch posts, threads, or product updates adapting a known author's tone across channels the existing content lane needs a reusable style system instead of one-off mimicry Use the strongest real source set available, in this order: 1. recent original X posts and threads 2. articles, essays, memos, launch notes, or newsletters 3. real outbound emails or DMs that worked 4. product docs, changelogs, README framing, and site copy Do not use generic platform exemplars as source material. 1. Gather 5 to 20 representative samples when available. 2. Prefer recent material over old material unless the user says the older writing is more canonical. 3. Separate "public launch voice" from "private working voice" if the source set clearly splits. 4. If live X access is available, use x-api to pull recent original posts before drafting. 5. If site copy matters, include the current ECC landing page and repo/plugin framing. rhythm and sentence lengt

This is an excerpt. Refer to the complete source and its current requirements.