linkedin-profile

Topics in the source

• LinkedIn Profile — audit, then rewrite the parts that pay
• Workflow
• Rules
• Scripts
• References and assets
• Distinct from

A profile is not a CV. A CV is read by someone who already decided to consider you; a profile is read by someone deciding whether to. Three readers, in descending volume: the scanner (three seconds, from your comment on someone else's post — sees photo and headline only), the evaluator (forty seconds — headline, half the About, Featured), the decider (minutes — everything). Almost all traffic is the scanner. Almost all conversion is the decider. 1. Audit before rewriting. Ask them to describe their profile section by section, or have them fill assets/profileworksheet.md, then: Exit 0 STRONG / 2 INCOMPLETE / 3 WEAK. It ranks every gap by points per hour and prints a first-hour plan — usually Featured, Open To, and skills, which cost minutes and recover real points. Start there, not with the About section they wanted to agonise over. 2. Headline next — it is the only string that travels. It rides along with every comment, search result, and invitation. Five dimensions at 20 points: audience, outcome, proof, searchability, clarity. Exit 0 SHIP (≥75) / 2 SHARPEN / 3 REWRITE. It also checks the 220-character cap and whether the first 60 characters — the part that survives in search resu

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